{"id":156,"date":"2026-06-17T16:38:21","date_gmt":"2026-06-17T16:38:21","guid":{"rendered":"https:\/\/lolaglobalstg.wpenginepowered.com\/es\/?post_type=case-study&#038;p=156"},"modified":"2026-06-17T19:38:37","modified_gmt":"2026-06-17T19:38:37","slug":"perfetto-delonghi","status":"publish","type":"case-study","link":"https:\/\/holalola.com\/es\/case-study\/perfetto-delonghi\/","title":{"rendered":"Perfetto &#8211; Delonghi"},"content":{"rendered":"\n                                                  \n  <section\n    class=\"project-hero project-hero--copy-white\"\n        data-dark-overlay=\"true\"\n    data-video-instance=\"block_322c6e3742e2553c9c2c3b01c5bdd0a2\"\n    data-title-text-color=\"white\"\n    data-chrome-contrast-surface=\"dark\"\n    aria-label=\"Project hero\"\n  >\n    <div class=\"project-hero__media\" aria-hidden=\"true\">\n              <div class=\"project-hero__poster\">\n          <picture class=\"project-hero__poster-picture\">\n                          <source media=\"(max-width: 600px)\" srcset=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/PERFETTO_DELONGHI_VERTICAL.jpg\">\n                        <img\n              class=\"project-hero__poster-image\"\n              src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/PERFETTO_DELONGHI_HORIZONTAL.jpg\"\n              alt=\"PERFETTO_DELONGHI_HORIZONTAL\"\n              loading=\"lazy\"\n              decoding=\"async\"\n              fetchpriority=\"low\"\n            \/>\n          <\/picture>\n        <\/div>\n      \n              <video\n          class=\"project-hero__background-video\"\n          data-role=\"background-video\"\n          muted\n          playsinline\n          loop\n          preload=\"none\"\n          poster=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/PERFETTO_DELONGHI_HORIZONTAL.jpg\"\n          aria-label=\"PERFETTO_DELONGHI_HORIZONTAL\"\n        >\n                    <source src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/HEADER-Perfetto.mp4\" type=\"video\/mp4\" \/>\n        <\/video>\n          <\/div>\n\n    <div class=\"project-hero__scrim\" aria-hidden=\"true\"><\/div>\n\n    <div class=\"project-hero__inner\">\n      <div class=\"project-hero__content\">\n        <div class=\"project-hero__body\">\n                      <span class=\"project-hero__eyebrow\">De\u2019Longhi <\/span>\n          \n                      <h1 class=\"project-hero__title\">Perfetto <\/h1>\n          \n                      <div class=\"project-hero__description\">\n              <p>It\u2019s not just peffect. It\u2019s Perfetto.<\/p>\n\n            <\/div>\n          \n                      <ul class=\"project-hero__logos\" aria-label=\"Recognition logos\">\n                                                <li class=\"project-hero__logo-item\">\n                    <picture><img src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/DELONGHI_LOGO.svg\" alt=\"DELONGHI_LOGO\" class=\"project-hero__logo\" loading=\"lazy\" decoding=\"async\" \/><\/picture>\n                  <\/li>\n                                          <\/ul>\n                  <\/div>\n\n                  <button\n            class=\"project-hero__watch\"\n            data-role=\"play-btn\"\n            type=\"button\"\n            aria-label=\"Watch project video\"\n          >\n                          <span class=\"project-hero__watch-kicker\">Video<\/span>\n                        <span class=\"project-hero__watch-label\">Watch<\/span>\n          <\/button>\n              <\/div>\n    <\/div>\n  <\/section>\n\n      <div\n      class=\"project-hero-modal\"\n      data-role=\"video-modal\"\n      data-video-instance=\"block_322c6e3742e2553c9c2c3b01c5bdd0a2\"\n      role=\"dialog\"\n      aria-modal=\"true\"\n      aria-hidden=\"true\"\n      aria-label=\"Project hero video player\"\n    >\n      <div class=\"project-hero-modal__dialog\">\n        <button\n          class=\"project-hero-modal__close\"\n          data-role=\"modal-close\"\n          type=\"button\"\n          aria-label=\"Close project video\"\n        >\n          <span aria-hidden=\"true\">+<\/span>\n        <\/button>\n\n                  <video\n            class=\"project-hero-modal__video\"\n            data-role=\"full-video\"\n            controls\n            playsinline\n            preload=\"none\"\n            aria-label=\"Project hero full video\"\n          >\n                                      <source src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/HEADER-Perfetto.mp4\" type=\"video\/mp4\" \/>\n                        Your browser does not support the video tag.\n          <\/video>\n              <\/div>\n    <\/div>\n  \n\n\n\n\n                        \n\n<section\n  class=\"three-column-grid-block three-column-grid-block--black three-column-grid-block--count-3\"\n    aria-label=\"Text column grid\"\n>\n  <div class=\"three-column-grid-block__inner\">\n    <div class=\"three-column-grid-block__grid\">\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Challenge<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\">De\u2019Longhi had built its premium credentials on Italian heritage and machines that make perfect coffee. But to elevate the brand globally, it needed to turn that perception of quality into something more emotional, distinctive and meaningful.<\/p>\n                  <\/article>\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Crazy Ambition<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\">To turn the pursuit of perfect coffee into the art of living a perfetto moment.<\/p>\n                  <\/article>\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Idea<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\">Introducing The Perfetto Instructions for Use: a cinematic reinterpretation of a De\u2019Longhi coffee machine manual, where every precise instruction becomes part of a richer ritual. Directed by Taika Waititi and starring Brad Pitt in an unexpected comedic role, the film transformed product demonstration into elegant entertainment \u2014 proving that perfect coffee only becomes truly perfetto with a little more humanity, humour and Italian spirit.<\/p>\n                  <\/article>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n\n<div class=\"hero\"\n     id=\"heroCarousel\"\n     data-carousel\n     data-autoplay=\"5500\"\n     >\n\n  <div class=\"hero__track\" data-track>\n\n                                  \n      \n            <div class=\"hero__slide  is-active\"\n           data-index=\"0\"\n                      data-cursor-label=\"View Campaign\"\n                      style=\"--slide-bg: #000000;\">\n\n                          <picture><source media=\"(max-width: 600px)\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/PERFETTO-1.jpg 1080w, 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class=\"related-work__title\">Related Case Studies<\/h2>\n\t\t\n\t\t\t\t<div class=\"related-work__grid\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;computer-delonghi&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/COMPUTER_DELONGHI_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"COMPUTER_DELONGHI_HORIZONTAL\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">De\u2019Longhi<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Computer<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;tiny-coffee-shops-delonghi&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/TINYCOFFEESHOPS_DELONGHI_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"TINYCOFFEESHOPS_DELONGHI_HORIZONTAL\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">De\u2019Longhi<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Tiny Coffee Shops<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;find-your-summer-magnum&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/FYS_MAGNUM_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"FYS_MAGNUM_HORIZONTAL\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">Magnum<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Find Your Summer<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n","protected":false},"template":"","meta":{"_acf_changed":true,"footnotes":""},"class_list":["post-156","case-study","type-case-study","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Perfetto - Delonghi - LOLA | Madrid | Crazy Ambition Makes Serious Things<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/holalola.com\/es\/case-study\/perfetto-delonghi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perfetto - Delonghi - LOLA | Madrid | Crazy Ambition Makes Serious Things\" \/>\n<meta property=\"og:url\" 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