{"id":148,"date":"2026-06-17T13:28:58","date_gmt":"2026-06-17T13:28:58","guid":{"rendered":"https:\/\/lolaglobalstg.wpenginepowered.com\/es\/?post_type=case-study&#038;p=148"},"modified":"2026-06-17T19:32:10","modified_gmt":"2026-06-17T19:32:10","slug":"long-lasting-axe","status":"publish","type":"case-study","link":"https:\/\/holalola.com\/es\/case-study\/long-lasting-axe\/","title":{"rendered":"Long Lasting- AXE"},"content":{"rendered":"\n                                                  \n  <section\n    class=\"project-hero project-hero--copy-white\"\n        data-dark-overlay=\"true\"\n    data-video-instance=\"block_2e7fe1701cac2be677d43c40718bed06\"\n    data-title-text-color=\"white\"\n    data-chrome-contrast-surface=\"dark\"\n    aria-label=\"Project hero\"\n  >\n    <div class=\"project-hero__media\" aria-hidden=\"true\">\n              <div class=\"project-hero__poster\">\n          <picture class=\"project-hero__poster-picture\">\n                          <source media=\"(max-width: 600px)\" srcset=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/LONGLASTING_AXE_VERTICAL.jpg\">\n                        <img\n              class=\"project-hero__poster-image\"\n              src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/LONGLASTING_AXE_HORIZONTAL.jpg\"\n              alt=\"LONGLASTING_AXE_HORIZONTAL\"\n              loading=\"lazy\"\n              decoding=\"async\"\n              fetchpriority=\"low\"\n            \/>\n          <\/picture>\n        <\/div>\n      \n              <video\n          class=\"project-hero__background-video\"\n          data-role=\"background-video\"\n          muted\n          playsinline\n          loop\n          preload=\"none\"\n          poster=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/LONGLASTING_AXE_HORIZONTAL.jpg\"\n          aria-label=\"LONGLASTING_AXE_HORIZONTAL\"\n        >\n                    <source src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Catnip_header_comprimido-1.mp4\" type=\"video\/mp4\" \/>\n        <\/video>\n          <\/div>\n\n    <div class=\"project-hero__scrim\" aria-hidden=\"true\"><\/div>\n\n    <div class=\"project-hero__inner\">\n      <div class=\"project-hero__content\">\n        <div class=\"project-hero__body\">\n                      <span class=\"project-hero__eyebrow\">AXE<\/span>\n          \n                      <h1 class=\"project-hero__title\">Long Lasting <\/h1>\n          \n                      <div class=\"project-hero__description\">\n              <p>A fragrance that outlasts even the most absurd situations.<\/p>\n\n            <\/div>\n          \n                      <ul class=\"project-hero__logos\" aria-label=\"Recognition logos\">\n                                                <li class=\"project-hero__logo-item\">\n                    <picture><img src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/AXE_LOGO.svg\" alt=\"AXE_LOGO\" class=\"project-hero__logo\" loading=\"lazy\" decoding=\"async\" \/><\/picture>\n                  <\/li>\n                                          <\/ul>\n                  <\/div>\n\n                  <button\n            class=\"project-hero__watch\"\n            data-role=\"play-btn\"\n            type=\"button\"\n            aria-label=\"Watch project video\"\n          >\n                          <span class=\"project-hero__watch-kicker\">Video<\/span>\n                        <span class=\"project-hero__watch-label\">Watch<\/span>\n          <\/button>\n              <\/div>\n    <\/div>\n  <\/section>\n\n      <div\n      class=\"project-hero-modal\"\n      data-role=\"video-modal\"\n      data-video-instance=\"block_2e7fe1701cac2be677d43c40718bed06\"\n      role=\"dialog\"\n      aria-modal=\"true\"\n      aria-hidden=\"true\"\n      aria-label=\"Project hero video player\"\n    >\n      <div class=\"project-hero-modal__dialog\">\n        <button\n          class=\"project-hero-modal__close\"\n          data-role=\"modal-close\"\n          type=\"button\"\n          aria-label=\"Close project video\"\n        >\n          <span aria-hidden=\"true\">+<\/span>\n        <\/button>\n\n                  <video\n            class=\"project-hero-modal__video\"\n            data-role=\"full-video\"\n            controls\n            playsinline\n            preload=\"none\"\n            aria-label=\"Project hero full video\"\n          >\n                                      <source src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Catnip_header_comprimido-1.mp4\" type=\"video\/mp4\" \/>\n                        Your browser does not support the video tag.\n          <\/video>\n              <\/div>\n    <\/div>\n  \n\n\n\n\n                        \n\n<section\n  class=\"three-column-grid-block three-column-grid-block--black three-column-grid-block--count-3\"\n    aria-label=\"Text column grid\"\n>\n  <div class=\"three-column-grid-block__inner\">\n    <div class=\"three-column-grid-block__grid\">\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Challenge<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\">As AXE introduced its new creative platform \u201cThe Power of a Fragrance\u201d to reclaim its position as young men\u2019s favourite fragrance brand, the launch of the first long-lasting scent opened a new challenge: how to make it interesting for a generation that consumes less and less advertising.<\/p>\n                  <\/article>\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Crazy Ambition<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\">To make Axe the most entertaining brand in the world.<\/p>\n                  <\/article>\n              <article class=\"three-column-grid-block__item\">\n                      <h3 class=\"three-column-grid-block__title\">The Idea<\/h3>\n          \n                      <p class=\"three-column-grid-block__copy\"><br \/>\r\nThe idea: We created a campaign that dramatises the product core benefit to the extreme. A guy dressed in leather, trying to impress his date, sits on an impossibly long leather couch and as he moves his way close to her, the leather squeaks relentlessly, taking him way longer than he thought. But once he reaches her, he still smells incredibly good and fresh.<\/p>\n                  <\/article>\n          <\/div>\n  <\/div>\n<\/section>\n\n\n\n                                                                <section class=\"video-section video-section--black\" id=\"videoSection\" data-video-instance=\"block_a2f1d0d8361b9f80d61b0cc8d2dfb8f8\" data-chrome-contrast-surface=\"dark\" data-grey-overlay=\"false\" aria-label=\"Video section\"\n    data-mobile-text-overlay=\"true\">\n\n        \n\n    <div class=\"video-scroll-driver\" data-role=\"video-scroll-driver\">\n      <div class=\"video-sticky\" data-role=\"video-sticky\">\n\n        <div\n          class=\"video-container\"\n          data-role=\"video-container\">\n\n                              <div class=\"video-poster\" data-role=\"video-poster\" aria-hidden=\"true\"><\/div>\n          \n                              <iframe\n            class=\"video-loop-embed\"\n            data-role=\"video-loop-embed\"\n            data-src=\"https:\/\/player.vimeo.com\/video\/1065556043?autoplay=1&#038;background=1&#038;muted=1&#038;loop=1&#038;autopause=0&#038;controls=0&#038;playsinline=1&#038;title=0&#038;byline=0&#038;portrait=0\"\n            data-src-portrait=\"https:\/\/player.vimeo.com\/video\/1065556043?autoplay=1&#038;background=1&#038;muted=1&#038;loop=1&#038;autopause=0&#038;controls=0&#038;playsinline=1&#038;title=0&#038;byline=0&#038;portrait=0\"            data-portrait-breakpoint=\"600\"            data-ot-ignore\n            title=\"Primary block video\"\n            allow=\"autoplay; fullscreen; picture-in-picture\"\n            loading=\"lazy\"\n            frameborder=\"0\"\n            tabindex=\"-1\"\n            aria-hidden=\"true\">\n          <\/iframe>\n          \n                    <div class=\"video-overlay\" role=\"region\" aria-label=\"Video overlay\">\n\n                        <div class=\"overlay-text\">\n              \n                            <button\n                class=\"play-btn\"\n                data-role=\"play-btn\"\n                aria-label=\"Play full video\"\n                tabindex=\"0\"\n                type=\"button\"\n              >\n                <svg viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\">\n                  <polygon points=\"5,3 19,12 5,21\"\/>\n                <\/svg>\n                <span class=\"play-btn-label\" aria-hidden=\"true\">\n                  Play\n                <\/span>\n              <\/button>\n                          <\/div>\n\n                        <div class=\"overlay-bottom\">\n\n                            \n                            \n                                          <div class=\"map-icons\" aria-label=\"Location map icons\">\n                                                <div\n                  class=\"map-icon\"\n                  title=\"\"\n                  role=\"img\"\n                  aria-label=\"\"\n                  tabindex=\"0\"\n                >\n                                  <\/div>\n                              <\/div>\n              \n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n\n      <div\n    class=\"video-modal\"\n    data-role=\"video-modal\"\n    data-video-instance=\"block_a2f1d0d8361b9f80d61b0cc8d2dfb8f8\"\n    role=\"dialog\"\n    aria-modal=\"true\"\n    aria-hidden=\"true\"\n    aria-label=\"Full video player\"\n  >\n    <button\n      class=\"modal-close-video\"\n      data-role=\"modal-close\"\n      aria-label=\"Close video\"\n      type=\"button\"\n    >&#x2715;<\/button>\n        <iframe\n      data-role=\"full-video-iframe\"\n      data-src=\"https:\/\/player.vimeo.com\/video\/1065556043?autoplay=0&#038;autopause=0&#038;background=0&#038;controls=1&#038;loop=0&#038;muted=0&#038;playsinline=1&#038;title=0&#038;byline=0&#038;portrait=0\"\n      data-src-portrait=\"https:\/\/player.vimeo.com\/video\/1065556043?autoplay=0&#038;autopause=0&#038;background=0&#038;controls=1&#038;loop=0&#038;muted=0&#038;playsinline=1&#038;title=0&#038;byline=0&#038;portrait=0\"      data-portrait-breakpoint=\"600\"      data-ot-ignore\n      title=\"Full LOLA video\"\n      allow=\"autoplay; fullscreen; picture-in-picture\"\n      loading=\"lazy\"\n      frameborder=\"0\">\n    <\/iframe>\n      <\/div>\n  \n\n\n\n\n<div class=\"hero\"\n     id=\"heroCarousel\"\n     data-carousel\n     data-autoplay=\"5500\"\n     >\n\n  <div class=\"hero__track\" data-track>\n\n                                  \n      \n            <div class=\"hero__slide  is-active\"\n           data-index=\"0\"\n                      data-cursor-label=\"View Campaign\"\n                      style=\"--slide-bg: #000000;\">\n\n                          <picture><source media=\"(max-width: 600px)\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1vertical.jpg 1080w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1vertical-169x300.jpg 169w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1vertical-576x1024.jpg 576w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1vertical-768x1365.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1vertical-864x1536.jpg 864w\"><img fetchpriority=\"high\" src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1.jpg\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1.jpg 1920w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1-300x169.jpg 300w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1-1024x576.jpg 1024w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1-768x432.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_1-1536x864.jpg 1536w\" class=\"hero__img\" loading=\"eager\" decoding=\"async\" width=\"1920\" height=\"1080\" \/><\/picture>\n\n                \n                <div class=\"hero__info\">\n                                                <\/div>\n\n      <\/div>\n\n                                  \n      \n            <div class=\"hero__slide  \"\n           data-index=\"1\"\n                      data-cursor-label=\"View Campaign\"\n                      style=\"--slide-bg: #000000;\">\n\n                          <picture><source media=\"(max-width: 600px)\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3vertical.jpg 1080w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3vertical-169x300.jpg 169w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3vertical-576x1024.jpg 576w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3vertical-768x1365.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3vertical-864x1536.jpg 864w\"><img src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3.jpg\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3.jpg 1920w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3-300x169.jpg 300w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3-1024x576.jpg 1024w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3-768x432.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_3-1536x864.jpg 1536w\" class=\"hero__img\" loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" \/><\/picture>\n\n                \n                <div class=\"hero__info\">\n                                                <\/div>\n\n      <\/div>\n\n                                  \n      \n            <div class=\"hero__slide  \"\n           data-index=\"2\"\n                      data-cursor-label=\"View Campaign\"\n                      style=\"--slide-bg: #000000;\">\n\n                          <picture><source media=\"(max-width: 600px)\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2vertical.jpg 1080w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2vertical-169x300.jpg 169w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2vertical-576x1024.jpg 576w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2vertical-768x1365.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2vertical-864x1536.jpg 864w\"><img src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2.jpg\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2.jpg 1920w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2-300x169.jpg 300w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2-1024x576.jpg 1024w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2-768x432.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_2-1536x864.jpg 1536w\" class=\"hero__img\" loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" \/><\/picture>\n\n                \n                <div class=\"hero__info\">\n                                                <\/div>\n\n      <\/div>\n\n                                  \n      \n            <div class=\"hero__slide  \"\n           data-index=\"3\"\n                      data-cursor-label=\"View Campaign\"\n                      style=\"--slide-bg: #000000;\">\n\n                          <picture><source media=\"(max-width: 600px)\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-vertical.jpg 1080w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-vertical-169x300.jpg 169w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-vertical-576x1024.jpg 576w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-vertical-768x1365.jpg 768w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-vertical-864x1536.jpg 864w\"><img src=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4.jpg\" srcset=\"https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4.jpg 1920w, https:\/\/holalola.com\/wp-content\/uploads\/sites\/3\/2026\/06\/Longlasting_4-300x169.jpg 300w, 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id=\"hero-cursor-shadow\" x=\"0\" y=\"0\" width=\"28.0166\" height=\"21.9766\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n          <feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n          <feColorMatrix in=\"SourceAlpha\" type=\"matrix\" values=\"0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 127 0\" result=\"hardAlpha\"\/>\n          <feOffset dy=\"4\"\/>\n          <feGaussianBlur stdDeviation=\"2\"\/>\n          <feComposite in2=\"hardAlpha\" operator=\"out\"\/>\n          <feColorMatrix type=\"matrix\" values=\"0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0.25 0\"\/>\n          <feBlend mode=\"normal\" in2=\"BackgroundImageFix\" result=\"effect1_dropShadow\"\/>\n          <feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"effect1_dropShadow\" result=\"shape\"\/>\n        <\/filter>\n      <\/defs>\n    <\/svg>\n    <span class=\"hero__cursor-label\"><\/span>\n  <\/div>\n\n    \n  <span class=\"hero__dash\" aria-hidden=\"true\">\u2014<\/span>\n\n    <div class=\"hero__progress\" data-progress>\n          <div class=\"hero__progress-segment is-active\"\n           data-seg=\"0\"><\/div>\n          <div class=\"hero__progress-segment \"\n           data-seg=\"1\"><\/div>\n          <div class=\"hero__progress-segment \"\n           data-seg=\"2\"><\/div>\n          <div class=\"hero__progress-segment \"\n           data-seg=\"3\"><\/div>\n      <\/div>\n\n    <div class=\"hero__scroll-hint\" aria-hidden=\"true\">\n    <span>Scroll<\/span>\n    <svg viewBox=\"0 0 18 18\" fill=\"none\">\n      <path d=\"M9 3 L9 15 M4 10 L9 15 L14 10\"\n            stroke=\"#111\"\n            stroke-width=\"1.4\"\n            stroke-linecap=\"round\"\n            stroke-linejoin=\"round\"\/>\n    <\/svg>\n  <\/div>\n<\/div>\n\n\n\n\n\n<section\n\tclass=\"related-work\"\n\t>\n\t<div class=\"related-work__inner\">\n\t\t\t\t<h2 class=\"related-work__title\">Related Case Studies<\/h2>\n\t\t\n\t\t\t\t<div class=\"related-work__grid\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;catnip-axe&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/CATNIP_AXE_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"AXE_CATNIP_PR_FILM_STILL&#x20;LOLA\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">AXE<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Catnip<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;lower-body-axe&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/MICROFILMS_AXE_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"MICROFILMS_AXE_HORIZONTAL\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">AXE<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Lower Body<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\tclass=\"related-work__card\"\n\t\t\t\thref=\"https&#x3A;&#x2F;&#x2F;holalola.com&#x2F;es&#x2F;case-study&#x2F;power-of-a-fragrance-axe&#x2F;\" target=\"_self\"\t\t\t>\n\t\t\t\t<span class=\"related-work__card-image\">\n\t\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\tsrc=\"\/wp-content\/uploads\/sites\/3\/2026\/06\/POF_AXE_VERTICAL.jpg\"\n\t\t\t\t\t\talt=\"POF_AXE_HORIZONTAL\"\n\t\t\t\t\t\tloading=\"lazy\"\n\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\/>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t<span class=\"related-work__card-caption\">\n\t\t\t\t\t<span class=\"related-work__card-caption-title\">AXE<\/span>\t\t\t\t\t<span class=\"related-work__card-caption-text\">Power of a Fragrance<\/span>\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n","protected":false},"template":"","meta":{"_acf_changed":true,"footnotes":""},"class_list":["post-148","case-study","type-case-study","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Long Lasting- AXE - LOLA | Madrid | Crazy Ambition Makes Serious Things<\/title>\n<meta name=\"robots\" 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